Archive for June 25th, 2009|Daily archive page

YouTube Mobile Uploads up 400% since iPhone 3GS

Today it was announced by Google that the amount of daily YouTube uploads from mobile devices have increased 400% since the launch of the iPhone 3GS. The 3GS has the ability to easily record and upload videos directly to YouTube. YouTube says that the increase in uploads since the release follows the trend of a 1700% increase in videos over the past six months.

“This growth represents three things coming together: new video-enabled phones on the market, improvements to the upload flow when you post a video to YouTube from your phone, and a new feature on YouTube that allows your videos to be quickly and effortlessly shared through your social networks. It takes just a minute to connect your YouTube account to your Facebook, Twitter and Google Reader accounts. Complete a simple, one-time connection on our upload page to allow all your friends and followers to get a real-time stream of your uploads to YouTube, which can be essential in this age of citizen reporting and ubiquitous sharing.”

Long Tail of iPhone Apps Is Extra Long — and Not In a Good Way

Only 19 percent of iPhone/iPod Touch applications in the AdMob network had more than 10,000 users in May, and a mere 5 percent had more than 100,000 users, according to the mobile ad network’s latest Mobile Metrics report. With more than 50,000 apps available on the iPhone, the long tail is in full effect — but even so, the steepness of the curve is impressive. More than half of the apps in the AdMob network had fewer than 1,000 users in May.
The data in question does not apply to the App Store as a whole, only to apps serving ads from AdMob, but given the lack of any other hard data, this is what we must work with. It’s clear that many apps just aren’t taking off with consumers, either because they’re are bad, brand new, very old or niche applications, or because they just haven’t gotten enough promotion. Or, perhaps, with 50,000 apps in the store, the paradox of choice plays a role — there may simply be too much to choose from, so Apps can’t pull away from the pack. But this was true last year as well, when the store had just opened.
By Jordan Golson